CORPORATE PURPOSE

THE NEW FRONTIER FOR SUSTAINABILITY

Leading The Way Since 2014

THE CHALLENGE

A Global Shift

A GLOBAL SHIFT

COMPETITIVENESS now includes SUSTAINABILITY

Environmental & Societal Issues now Business Issues. A global shift is redefining the contract between businesses and their Communities from simply ‘being responsible’ to creating real Societal Value. Societal issues are now Boardroom issues. All sizes of firms need to think about creating Sustainable Value.

DARE TO LEAD

Leadership Mindset Shift

CREATE SUSTAINABLE VALUE.

for Shareholders & Society ….

Start with CORPORATE PURPOSE  –

A way to “see in the dark” – ambiguity & complexity as a Competitive Advantage.

A Global Shift

LEADERSHIP MINDSET SHIFT

CREATE SUSTAINABLE VALUE.
for Shareholders & Society …

Start with CORPORATE PURPOSE  –
A way to “see in the dark” – ambiguity & complexity as a Competitive Advantage..

The Opportunity

"ESG & Corporate Purpose" – now the strategic duo as a BUSINESS ESSENTIAL, the new Frontier for Sustainability

“Defining and owning your social purpose is the most critical competitive advantage of our time. Bring your leadership to the most important challenges that business and society face. Make the leap forward.”

LEADERSHIP MINDSET SHIFT

“It is not because things are difficult that we do not dare, it is because we do not dare that they are difficult.”

Seneca – 

64 AD Roman Stoic Philosopher

Sustainability Services

Unlocking Competitive Advantage.

Trusted Consultants and Sustainability (ESG) Service Provider

Corporations are facing a ‘once in a generation’ fundamental shift: Embrace Sustainability as a business imperative for competitiveness or face dire stakeholder consequences.

Sustainable Value Creation (for Shareholders & Society) is now table stakes for all sizes of business. Delivering on Net Zero, ESG & Corporate Purpose is the new frontier for Sustainability.

 

The Goodman Sustainability helps clients deliver Sustainability goals under a highly unique 3 pillar Model:
  • Eco-System Approach to ably support sustainable investment, action & impact.
  • Convene a Tier 1 roster of global brands to ably serve client needs – across a full spectrum.
  • We specialize in areas that have a unique ability to deliver additional value for clients:
    • Corporate Purpose implementation.
    • Sustainable Supply Chains, Scope III and SME engagement.
    • Energy intensive trade exposed Sectors.

ESG for SMEs

Scope III Supply Chain Sustainability Services & Canada’s first demystified curriculum for SMEs linked to business pain points.

Simplified & Demystified

Trusted Consultant and ESG Curriculum Service Provider for the Canadian Chamber of Commerce's SME Institute.

Corporate Purpose

Corporate Purpose Model – Ecosystem Thinking

We tackle the challenges through an ‘eco-systems’ approach – acknowledging that momentum on global sustainability is likely impeded unless corporations, entrepreneurs, Not-For-Profits, governments, cities and citizens collaborate in a different way. 

We urge our clients to consider a wider lens: Unlocking Sustainable Value & competitive advantage through the embedding of Corporate Purpose – by answering WHY your brand exists beyond a ‘profit only’ model.

SME Benefit Corporation

SME Benefit
Corporation

A Platform approach with a world renowned roster of tier 1 global brands – enabling Supply Chain Scope III ESG Sustainability.

The Social Purpose Exchange

The Social Purpose Exchange is an innovation forum designed to promote conversations and global thought leadership regarding Corporate Social Purpose. This is the emerging frontier for Sustainability.

Expertise

Our expertise in developing and leading diverse, multi-faceted alliances that enable consensus on key policy matters has shown success. Our governance and government policy work experience extends to advocacy and negotiations in multiple jurisdictions and with Indigenous communities. More specifically, Faith Goodman’s past work experience includes discussions in the EU, the U.S., the Canadian federal government and most Canadian provinces. In addition, Faith has travelled to over 75 countries and understands the cultural diversity elements of Social Purpose.

SUSTAINABILITY now underpins COMPETITIVENESS

All sizes of firms need to consider creating Sustainable Value.

(Delivering Shareholder & Societal value).

COMPETITIVENESS
(Net Zero, ESG & Corporate Purpose)

FAITH GOODMAN

BSc, BEd, MBA, ICD.D, LSE Sustainability Designation, (LSE Sustainability Credentials).

CEO Goodman Sustainability Group.

Founder:  VeriStell Institute.

CORPORATE PURPOSE

FAITH GOODMAN

BSc, BEd, MBA, ICD.D, LSE Sustainability Designation, (LSE Sustainability Credentials).

CEO Goodman Sustainability Group.

Founder:  VeriStell Institute.

Our Driving Force

OUR THINKING

Mission

Encourage firms to take bold steps on Corporate Purpose (comply, report, invest, act, show impact) – on Environment, Societal matters, Governance. 

Be clear about WHY your brand exists beyond a Profit-Only model.

Vision

By 2035, all major global brands declare their Corporate Social Purpose commitments – cohesive with shareholder value creation.

To inspire and URGE organizations to adopt a “Corporate Purpose” that enables long-term competitiveness and tangibly contributes to at least one of the 17 UN SDGs.

OUR GUIDING PRINCIPLES

We tackle the challenges through an ‘eco-systems’ approach – acknowledging that momentum on global sustainability is likely impeded unless corporations, entrepreneurs, Not-For-Profits, governments, cities and citizens collaborate in a different way. 

We urge our clients to consider a wider lens: Unlocking Sustainable Value competitive advantage through the adoption of Corporate Purpose – by answering WHY your brand exists beyond a ‘profit only’ model.

Guiding Principles

Thought Leadership Engagements

Our Sustainability credentials are current – we have spoken with over 200 Sustainability Global Thought Leaders

  • Daring To Leap, Global Annual Forum, Nov 21, 2024
  • Daring To Leap, Metals & Mining Symposium, Sep 9, 2024
  • Sustainability Simplified, Feb 29, Apr 30 & Jun 27. 2024
  • Rotman RENRA Industry Night, Mar 25, 2024
  • Rotman Net Impact, Sustainability & Social Impact Conference, Mar 8 2024
  • Rotman Panel on Women in Energy and Natural Resources, Jan 24, 2024
  • Canada North SME Event Series, Apr 9, Jun 13, Oct 8 & Nov 5, 2024
  • May 9th, 2024  U of Toronto Rotman LEADS Sustainability
  • May 9th, 2024  Rotman LEADS Webinar – Canadian Steel & Sustainability
  • Rotman Student Association Metals & Mining Sustainability Forum, TBC
  • Rotman Annual Social Impact Forum, Mar 8, 2024
  • Rotman U of T Women Leaders in Sustainability, Jan 24, 2024
  • OECD Conference Platform on Financing SMEs for Sustainability, Dec 14, 2023
  • Daring To Leap, Global Annual Corporate Purpose Forum, Dec 7, 2023
  • Rotman Speaker Series on Alternative Investments, Infrastructure, Energy & Natural Resources, Nov 9, 2023
  • Canada North SME Series, Jun 20, Sep 13 & Nov 23, 2023
  • Daring To Leap, Global Annual Corporate Purpose Forum, Dec 7, 2023
  • Daring To Leap, Energy Transition – Mining & Metals, Sep 28, 2023
  • Canada North SME Event Series, Jun 20 & Sep 13, 2023
  • Rotman Corporate Purpose Metals & Mining Symposium, Jun 1, 2023
  • Daring To Leap, Corporate Purpose Symposium, May 31, 2023
  • U of T Rotman Alumni Leadership Weekend, Apr 22, 2023
  • U of T Rotman Net Sustainability Conference, Mar 8, 2023
  • Chloe: A Sustainability Women Leaders Experience, Mar 4, 2023
  • Rotman LEADS Industry Event, Feb 27, 2023
  • Rotman School of Management, Sustainability Forum, Dec 14, 2022
  • Daring To Leap, Global Annual Forum, Dec 1, 2022
  • Canadian Chamber of Commerce Executive Summit Series: ESG, Oct 26, 2022
  • Daring To Leap, Metals & Mining, Sep 29, 2022
  •  Daring To Leap, Corporate Purpose Miami, May 6, 2022
  • Canadian Chamber of Commerce ESG &
    Corporate Purpose Series, Nov 18, 2021 Jan 27 & Feb 24, 2022
  • The Walrus & VeriStell Institute Present: Daring to Leap, Global Conversations on ESG & Corporate Purpose, Dec 2, 2021
  • Canadian Green Building Council Innovation Series, Nov 17, Nov 24, Dec 1, 2021
  • Daring To Leap: C-Suite Disruption, Jun 29, 2021
  • Toronto Region Board of Trade Social Purpose Workshop, Mar 31, 2021
  • The Walrus & VeriStell Institute Present: Daring to Leap, Global Conversation on ESG & Corporate Purpose, Dec 3, 2020
  • Canadian Chamber of Commerce AGM & Convention Expo, Oct 26-27, 2020
  • CAGBC Building Lasting Change 2020,
    Sept 22, 2020
  • Institute for Corporate Directors – Social Purpose, Nov 6, 2018
  • EcoFiscal Commission, 2016
  • Ontario Chamber of Commerce, 2016
  • Canada Economic Business Council, 2016
  • Toronto Board of Trade Social Purpose Event Booth, Mar 5, 2019
  • Institute for Corporate Directors – Social Purpose, Nov 6, 2018
  • EcoFiscal Commission, 2016
  • Ontario Chamber of Commerce, 2016
  • Canada Economic Business Council, 2016
  • Hart Energy Washington DC, Houston, San Antonio, Dallas, San Diego, 2008, 2010, 2012

Affiliated with Goodman Sustainability Group

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Dedicated to mainstreaming Corporate Social Purpose in the developed and developing world.

VeriStell Institute is dedicated to promoting the rapid global adoption of ESG and CORPORATE PURPOSE as the new frontier for corporate Sustainability. The organization is a global Think Tank (Not-For-Profit) – helping organizations positively impact society and remain highly competitive.

Daring to Leap Events: Global Conversations on ESG & Corporate Purpose

We are delighted to launch our online global series called DARING TO LEAP. It is a set of conversations regarding the strategic duo of “ESG and Corporate Purpose” – as the new business essentials. We are speaking to thought leaders and corporations around the world about the emerging corporate imperative to consider both the interests of shareholders and society. Societal issues are now Boardroom issues and failure to act is a brand risk. Defining and owning your Corporate Purpose is the most critical competitive advantage of our time.

Visit veristellinstitute.com

ESG & Corporate Purpose curated library coming in 2025.

Who We Are

Faith Goodman BSc, BEd, MBA, ICD.D is CEO of Goodman Sustainability Group, Senior Editor of The Social Purpose Exchange, Founder & Board Director of the VeriStell Institute and Founder of award-winning Canadian national charity Until The Last Child (UTLC).

Illuminating the new frontier for Corporate Purpose Sustainability (ESG & Purpose), Faith Goodman has interviewed/convened with over 200 global thought leaders & CEO’s in the past 2 years. 

Rotman Net Impact: Sustainability Conference

Faith Goodman delivers keynote speech

Rotman School of Management, University of Toronto

March 8, 2023

Rotman Net Impact: Sustainability Conference

Faith Goodman delivers keynote speech

Rotman School of Management, University of Toronto

March 8, 2023

Faith Goodman , BSc, BEd, MBA, ICD.D
(LSE Sustainability Credentials)

CEO, Goodman Sustainability Group Founder & Director, VeriStell Institute

Faith Goodman’s Biography →

A global shift is redefining the contract between businesses and their communities from simply “being responsible” to creating real social value. Consumers, investors and employees increasingly expect firms to leverage their corporate DNA – and address complex societal issues through the adoption of Environmental-Social-Governance (ESG) & Corporate Purpose frameworks. Governments and society are urging firms to consider a wider lens – believing that firms can and must create both shareholder & societal value.

Goodman Sustainability Group is a for-profit affiliated with the VeriStell Institute.

Expert Thought Leaders

Goodman Sustainability Group has proven expertise in tailoring the client organizational need with specific and relevant consulting support.

Shari Austin

Strategic Advisor, Goodman Sustainability Group

Former VP Corp Citizenship & Executive Director, RBC Foundation

Biography →

Jim Whitestone

Chief Sustainability Officer

Former Assistant Deputy Minister – Climate Change and Environmental Policy, Ontario Ministry of the Environment and Climate Change

Biography →

Julia Wendling

Economist & Global Head of Content

Former Economist at Rosenberg Research & Associates

External Contractor

Biography →

Dave Tiffin

Vice President, Business Development

Former Senior Manager – Cap and Trade Program for Greenhouse Gas Emissions, Ontario Ministry of the Environment and Climate Change

Biography →

Rick Bilberry

Energy Consultant

Former EVP Solomon & Associates.

Biography →

Heather Lang

Strategic Advisor Sustainable Finance

Former SVP Sustainalytics

Biography →

Neil Levine

Strategic Advisor Communications/Outreach

Former VP Toronto Board of Trade.

 

Tamara Close

External Contractor

Founder and Managing Partner, Close Group Consulting

Biography →

Laura Cocuzzi

External Contractor

Global Supply Chain Expert

Associate Director, Procurement and Fairness Services, Lakeland Consulting Inc.

Biography →

Valerie Pascale

External Contractor

Sustainability & ESG Support – Exploration & Junior Mining Sector

CEO, Modern Core

Biography →

Mandy Sharma

External Contractor

Senior Associate, KPWcomms

Biography →

Sean Mallen

External Contractor

Strategic Communications, Host of ‘The Social Purpose Exchange”

Former Global News Anchor London (UK) News Bureau Chief (Crisis Communication Expert)

Biography →

Mandy Sharma

External Contractor

Senior Associate, KPWcomms

Biography →

Jeff Buckstein

External Contractor

Journalist, Institute of Corporate Directors

Biography →

Leonard Wyma

Graphic Designer and Consulting Artistic Collaborator, Donderdag

Biography →

Rachel Dobbs

Operations & Marketing Manager at Goodman Sustainability Group

Sunny Ren

External Contractor

Sustainability & ESG Strategic Advisor

Rotman School of Management, MBA Candidate

Biography →

Leonard Wyma

Graphic Designer and Consulting Artistic Collaborator, Donderdag

Biography →

Michael Davidson

Videographer, The Social Purpsoe Exchange

Thought Leadership Advisors – Developing World outreach.

Goodman Sustainability Group has proven expertise in tailoring the client organizational need with specific and relevant consulting support.

Jitesh Kumar

Rotman School of Management, MBA Candidate

Biography →

Pearl Ray

Rotman School of Management, MBA Candidate

Biography →

Contact us

150 King Street West, Suite 200
Toronto, ON, Canada
M5H 1J9

647-317-9694

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